Keeping your trade show graphics clean and well-maintained is easy, especially if you put them away as soon as they’re finished, and to keep all food and drinks out of your booth. Whether we’re talking about the trade show backdrop panels, or posters and signs made for your trade show marketing, there are a few things you can do to make sure the trade show graphics stay as clean as possible, to make them last for years.
First, it won’t hurt to wipe them down once in a while. Even if you only have the trade show graphics out for a few days at a time and a few times a year, you can still get some dust and grime on them during show setup and teardown. Or, if you ignored the no food or drink rule, you may have splattered a soda that time when it was knocked over.
Use a mild detergent and water for cleaning. Some people will use Windex or other liquid cleaner, like a mild solution of water and Mr. Clean or Formula 409. I actually use rubbing alcohol and it cleans everything up fine. Always be sure to spray your cleaner onto your towels, and then wipe everything off. Never spray anything directly onto the substrate.
When you’re done with the trade show display panels and are putting them away, roll them so the magnetic strips are inside the roll. Roll up the first panel, place it in the case, and then unroll it so it’s as wide open as possible. Then roll up the second panel, and do the same thing. Eventually you’ll get to the final panel, and it should just fit inside the case. As far as the other trade show graphics, I recommend getting either a plastic poster tube like architects carry, or a large artists portfolio that can protect your larger posters.
Your trade show graphics are made by printing the image out on a wide format printer, and the printout is cut and laminated to a vinyl over-laminate. This vinyl over-laminate is what gives the trade show graphics their durability, and makes them easy to clean and maintain.